Bill Coffin

301-625-7737 | 301-518-5657 | billcoffin68@gmail.com

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---------- Forwarded message ---------
From: Institute for Family Studies <editor@ifstudies.org>
Date: Fri, Jul 17, 2026 at 2:37 PM
Subject: What Do Men Want In A Wife?
To: Bill <billcoffin68@gmail.com>

Looking at Working Class Men's relationships, data from a marriage-oriented dating app, rising materialism, plus the latest from IFS.

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Articles From This Week

Family and Nothing Else: Relationships And Purpose for Working-Class Men

by Sam Pressler

Family is often described as the anchor or foundation of a robust relational life. For some working-class men, it’s family and nothing else.

Read the full article →

Wine Moms Switched To Weed, But Their Wounds Haven’t Changed

by Jenet Erickson

We have sold an entire generation of mothers the same quiet proposition: that the way through the difficulty of raising a young child is to feel less of it.

Read the full article →

Materialism And Marriage

by Jason S. Carroll

A family-focused, non-partisan review of the Vice President’s new memoir

Read the full article →

What Do Men Want In A Wife? Evidence From A Matchmaking App

by Rosemary L. Hopcroft

Both men and women who use Keeper want many of the same things in a long-term partner, but men state stronger preferences for youth and beauty.

Read the full article →

What Women On A Matchmaking Site Are Looking For In A Husband

by Rosemary L. Hopcroft

Women’s preferences for a spouse are quite similar to men’s. They place greater weight than men on a potential spouse’s ability to provide for a family.

Read the full article →

Congratulations to Bill Coffin on Lifetime Achievement Award!

A longtime IFS fellow and contributing editor, Bill recently won the Lifetime Achievement Award at the 2026 NARME summit. Join us in giving him a HUGE congratulations.

Check out Bill’s Weekly Friday Five →

Weekly Insight

In The News This Week

Lyman Stone wrote an op-ed for The New York Times about impending population decline
Peter Foreshaw Brookes appeared on EWTN News Nightly to discuss the state of American fertility
Peter Foreshaw Brookes was quoted in a National Review piece about friendship and fertility
Brad Wilcox went on the Isabel Brown Show to discuss marriage, dating, and happiness
Brad Wilcox joined the Washington Post’s Make it Make Sense podcast to talk all thing relationships